Radical right populist social movements and parties that are currently gaining an increased support among European citizens build their political views on authoritative/ethno-nationalist ideas that favor social hierarchies, such as those that privilege native-born citizens over migrants, whites over nonwhites, and gender hierarchies that favor men over women (Blee, 2017). Despite the fact that these organizations are often male-dominated, gender-sensitive research paradoxically pays attention mainly to the women’s attraction to the movements and the construction of female gender within the movements’ discourses (Blee, 2003; Félix, 2015; Pilkington, 2017). Even though studies on rightist populism and masculinity discourses have received some academic attention (Geden, 2005; Norocel, 2010, 2015); masculinity in the distinctively female right-wing organizations is a little-researched area. This paper focuses on the construction of masculinity discourses of Angry Mothers, a Czech female social movement. The visual frame analysis of material published on the movement’s website and Facebook page shows that the movement, despite members’ self-identification as protectors of women’s rights and gender equality, promotes certain type of masculinities as the most honorable gender identity that deserves to be in power. Based on the findings, I argue, similarly to Farris (2017), that the rhetoric of women’s rights in the movement’s discourse functions only as a means for mobilization and addressing wider audience of women, whereas the discursive creation of hegemonic masculinity serves as a generator of exclusion and subordination of subjects that do not coincide in terms of gender, sexuality, race and other categories of difference (Carver, 2008).